What is Stats Perform
Stats Perform is a world-leading provider of sports performance data and artificial intelligence. The company owns the Opta brand — the most trusted name in sports statistics, used by top professional teams, leagues, broadcasters and betting operators worldwide. Their mission is to "build magic from the detail of sport" for billions of fans.
Core Products and Capabilities
The flagship offering is Opta Data Feeds with real-time streaming capabilities. The platform includes OptaAI Studio — an AI-powered solution for content generation, insights and visualizations. Popular products include Opta Graphics, Opta Live, Opta Pulse, Opta Stream, Opta Stories, Opta Points, Opta Vision and Opta Predictions.
For betting and fantasy sports, Stats Perform provides specialized packages including an exclusive FIFA Package, Bet LiveStreams, RunningBall Ultrafast Data, Opta Player Betting Data and extensive historical archives. Fan engagement solutions feature dynamic stats, data-driven graphics, fantasy content and tools for publishers and apps.
Target Audience
The platform primarily serves professional users: football, rugby and cricket clubs, leagues and federations, broadcasters, app publishers, sportsbooks, college athletics programs, stadium operators and brands. Dedicated modules exist for athlete monitoring, player recruitment, succession planning and match analysis.
Advantages and Limitations
Key strengths include industry-leading data accuracy (Opta is considered the gold standard), ultra-low latency, robust API access, ready-to-use visualizations and powerful AI for automated content creation and predictive analytics. Limitations include a strict B2B focus, lack of a public free tier and relatively high pricing that may be prohibitive for smaller organizations.
Stats Perform continues to expand its Sports AI portfolio, introducing new tools for personalized content and audience engagement.